Dropshipping is one of the fastest things that is gaining popularity. As easy as it seems, dropshipping can get really tricky at times, especially when you have to decide the latest product you will be selling. Trends or popular products in the market are a crucial part of any dropshipping business. Doing the right research can get you the top and hottest trends of dropshipping.

Preparing for a new season can be a mentally challenging task. The overall success of your dropshipping business depends on how one finds the perfect niche and markets it in the best possible way. More than anything else, if you get the right product to dropship, then you are undoubtedly taking a profit with you. A good product can do wonders for any business as long as they are reasonable and advertised correctly.

After choosing a particular niche, the competition is the next hurdle that follows. Many dropshipping companies fail during this stage. There are a large number of dropshippers out there trying to make the best out of this business, so there is bound to be competition in this field. The right product can really set you ahead of the competition if you really do your statistical research right; at the end of the day it is all about how good, and unique your product is, and how well you have advertised it. Sell The Trend offers you millions of Winning Products in different Niches!

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What Kind of Products Sell More?

Believe it or not, dropshipping actually earns the most because of impulsive and angsty buyers. As long as they keep getting targeted ads about your product, and once the customer finds your marketing different and intriguing, he/she is bound to purchase the product.

Trends are usually formed through advertisements, so if you do it right, you could be the next trendsetter.

Once the right product is advertised correctly in a suitable market, then the profits keep flowing in until a better trend pops up. Get the attention of people and then do your magic for and create the demand for the product. The best way is to get social media influencers involved and have affiliate programs.

Picking a particular niche can be a daunting task, especially when the trends, needs, and demands for certain products keep fluctuating. Here is a list of all types of products that are always in demand timelessly, and are very much in demand in the present situation.

1. Power Tools

Power tools have been very popular in demand for the past 5-10 years. People often purchase tools to fix things they think they can, and that is why, with the right marketing and advertising, this niche of products has been very much in demand on the market. With the recent COVID-19 scare, more and more people are deciding on staying home while avoiding unnecessary interaction. In light of that, power tools that help people fix something by themself is the perfect trend to invest in 2020.

2. Beauty Products

Looking beautiful is a timeless act; everyone wants to look their best for all types of occasions. Beauty products have been trending for almost a decade now, and with the beauty industry getting more diverse and technical, it is only time until everything will be available at any dropshipper. Skincare products, hair products, and beauty essentials are very profitable, and it would be a shame not to invest in such products.

3. Tech Supplies

Tech has been stitched into our lives very uniquely. People cannot imagine life without technology anymore. It gives dropshippers the advantage of selling this niche of products. The tech industry is expanding by each passing day, and the demand is increasing because of innovation. Customers purchase anything fancy and trendy at the time, and most of these are gadgets and new accessories.

4. Drones and Other Gadgets

The demand for drones has risen in the past few years, and this new piece of technology is not going anywhere soon. People have grown fond of new gadgets that get their dopamine rushing. Many influencers and other ambitious people never hesitate before purchasing something.

Any dropshipper can sell a large variety of drones and their accessories as well, and you could always include other cool gadgets in your catalog like cameras, microphones, remote-controlled cars, etc. Though this niche is still very vague and not as specific as the rest, the impulsive need for cool gadgets will never go.

5. Pet Products

Pet products are the most profitable in the market right now. Also, there is no surprise to know that dedicated pet owners would spend hundreds and thousands of dollars on their pets without thinking twice. The global pet care market is claimed to hit almost $270 million by the year 2025, so there are a lot of orders to grab. Cat litter mats chew toys, pet beds, flea combs, and other pet accessories are a big sell in this niche.

6. Kitchen, Dining & Bar

Kitchen, dining, and bar accessories are the next best selling niche. Kitchen equipment, knives, food storage solutions, containers, glasses, etc. are very profitable for dropshippers. Kitchen, Dining & Bar is the next up on the list of highest-earning niches. These products sell best during the holiday season, and considering the present quarantine; this can be a potential product to sell on the market.

Bestsellers in this category are multi-functional tools for opening cans or champagne bottles. The whole idea behind dropshipping these items is to make lives easier for people who are at home.

Conclusion

Picking the right niche is the biggest point for any dropshipping company. The whole research and selection is a tough task as it is, so it is important not to rush it and step into bad decisions. Choose the right niche that builds your dropshipping business, and keep the customers happy. The best way to earn a great profit is through doing the proper research and investing in the right niche.

Dropshipping is a business on a marketplace or an online platform that takes orders for a large number of products and then delivers the order with the help of a manufacturer. Here the manufacturer and the vendor are two separate parties who are on a contract basis.

Dropshipping is a very simple business, to begin with. It saves you from a lot of generic business problems like having a warehouse, managing an inventory, handling refunds and other shipping problems, all you need is an online platform where you can take orders from customers. Apps such as Sell The Trend help provide millions of Trending Products at your finger tip.

A dropshipper has a different role as compared to wholesaler or manufacturer. He/she has to only manage the stock from the product source supplier. As a result, a dropshipper would never have to worry about the number of products. One of the best things about being a dropshipper is that all you need is a useful internet and a comfortable place to sit and connect with your clients and potential customers.

The Dropshipping Business is very easily scalable. Suppliers take care of the growing demand giving you the chance to improve and expand your business. In this business, you do not need to have a stock of the product, so you can display a large number of products online while placing the order for them later.

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How Does This Business Work?

In a dropshipping business, a vendor first receives an order from the online platform or marketplace, from here the vendor informs the supplier about the product the supplier will directly send the product to the customer or would give an order to their manufacturer and the manufacturer would directly deliver it to the customer. The role of the dropshipper is to market, advertise, and take orders online.

Getting Started in DropShipping

Dropshipping has a good future scope, and getting started in this business is not that difficult. One can either start a dropshipping social media account (which is very popular these days), or you can simply go on the marketplace and start your brand the old fashioned way.

1. Find your niche

Before setting up all the contracts and deals, you would want to think about dropshipping something you are very well versed in. Choosing a comfortable niche would not only keep you interested in this business, but you would know every specification and detail of the products, which will give you an estimate on things like the manufacturing time, shipping, particular parts of the products, etc.

• Search for the problems you can solve easily 

You have to figure out where you stand in society and where your skills and passion can help society get better. Unless your passion and problem-solving skills do not align, you might never have a successful business. Find how your ideas and knowledge can help people and then put a price on that.

• Calculate scalability 

Though there is always an untapped market for every niche, let us be more practical here and say that not “all” niches help the business grow. Before choosing a type of product, look at its potential to grow in the future and how your company can pivot into something better. Conduct market researches and make sure you can go on the right track

• Know your competitors 

Always know your competitors in this business. The easiest way to do this is to search the keywords of your business online simply. Look at all the top competitors and see how they do their business. Keeping track of where you stand in this business chain helps you evaluate your goals and set a clearer path for your growth.

2. Choose A Good Supplier

This is one of the most important procedures when you are starting in this business. A good supplier can be a huge asset to your business, whereas a lousy supplier can be the greatest threat to your business. There are plenty of ways to find the right supplier, researching online forums and directories, and taking references from established dropshippers is the best way.

3. Get A Tax ID

Many different countries have different tax regulations on dropshipping companies. So, go and register yourself with the required tax authorities and get your company a tax ID of sorts.

4. Choose a platform

There are plenty of places you can be a dropshipper; for instance, there is always the traditional marketplace, then there is the online platform or simply any other medium you can think of. The market is the easiest place to start your dropshipping business, leading marketplaces like Amazon, eBay can be a massive help for you to expand your customer base.

Pros and Cons of dropshipping on a Marketplace

Pros

1. It is easy, to begin with, many marketplaces like Amazon and eBay have a very simple procedure for dropshipping. All you need to do is create an account and start your business.
2. On places like Amazon and eBay, you get exposure to a larger audience, and hence you have the scope for getting more orders.
3. You do not have to market a lot to gain online traffic, all you need to do is be consistent with your sales and orders, the better you are at that, more customers will come to your business.

Cons

1. You have to pay listing fees. Many popular marketplaces charge from 10% to 15% on each listing you put, this can be a little costly at times.
2. Many marketplaces mostly accept “products” rather than promoting a merchant. So there is a huge communication gap between the seller and the buyer. So, in the long run, it does not suit the dropshipping goal.
3. In many of these marketplaces, there are pre-defined templates that you would have to use. You have no creative control of how you show the products.

Conclusion

Dropshipping really has the potential to grow into an accurate business when all of the aspects of it are aligned to the long-run goal. From the product to the platform you choose to dropship on, everything plays a major role in this, so do your research and only then step into the dropshipping world.

One of the most important steps towards business success is getting started. You’ve done well to get your dropshipping business off the ground, so what’s next? 

Dropshipping is an incredibly lucrative business and if you’ve garnered some sales and have proof of concept, it’s now time to set your sights for the big leagues. Of course, like anything worth doing, it takes an incredible amount of work to scale a business and take it to the next level.

However, we’ve done the legwork for you and collated top tips and practical ideas on how to scale a dropshipping business, all of which you can begin to implement right away and take your eCommerce store to the next level. 

At the end of the article, we’ve also recommended a proven dropshipping tool that can supercharge your eCommerce store and accelerate growth. 

But first, here are a few important questions you must first take into account before:

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Have I turned a profit or near turning a profit?

Sales, and more specifically, profits, are good indicators of proof of concept. Before trying to figure out how to scale a dropshipping business, you must first establish a proof of concept. This is the foundation of any business’s growth strategy.

Can my suppliers scale with me?

Growth means you will have to push more sales volumes or at times, switch your product offerings. Dropshipping suppliers are one of the most important elements of the business, if not the most important. Ensure they can supply more than your projected sales volumes or identify ones that can guarantee projected sales numbers.

Will I need a team or more personnel?

With the right dropshipping automation tools and management software, you may be able to run the store on your own at the beginning. However, building a team can help you push your store’s growth limits. 

Determine if you need more personnel to scale your dropshipping business to your desired levels. You can opt to hire full-time or part-time employees from freelancing platforms to handle certain tasks.

Tips & Best Practices

Closing sales in the millions certainly won’t happen overnight. But with the right tactics, practices, and execution, you can begin to experience exponential growth. Start with these few tips to get your eCommerce store started on a journey towards the big leagues:

1. Automate What You Can

Similar to many online businesses, dropshipping is made up of several moving parts. It can feel like you are doing so many little things at the same time just to keep it running. As you grow your eCommerce store, time is going to be the most valuable asset and you’ll have to prioritize the most important tasks. 

Of course, this is often easier said than done. But with automation, things could run smoothly without you having to do the legwork and getting rolled up in the day-to-day mundane tasks. Automation isn’t just about managing data anymore but also integrating all your business processes. 

Automation will save time, cut down labor costs, improve your customer service, minimize human errors, and give you better control of your business. So what can you automate? 

• Marketing (email marketing, ads, etc) 
• Customer service, 
• Order fulfilment, 
• Accounting and bookkeeping,
• Shipping,
• Inventory management
• Product importing,
• other operations.

With proper dropshipping automation software, you’ll be surprised at how much you can accomplish even as a one-person operation. You’ll have more time on your hands to deal with the most important aspects of your business.

2. Conduct Routine Competitor Research

Because of the low entry barriers to dropshipping, you’ll often compete against many other eCommerce stores, including the big boys such as Alibaba and Amazon. Therefore, you’ll have to become a great product researcher. Luckily, this isn’t as difficult as it sounds.

Many new eCommerce store owners tend to begin by looking for products that have little to no competition. Of course, there are plenty of reasons why a product may not have a lot of demand. It may have high shipping costs, supplier and manufacturer issues, or just poor margins.

However, products with high competition often mean they have good profit margins and huge demand. This means that you have a higher chance of building a successful business model around such products.

Your research shouldn’t only be limited to products. Shoppers are the lifeblood of your eCommerce store and having a basic, surface-level understanding of your target shoppers just won’t cut it. 

Get in your shoppers’ heads and learn more about their shopping habits, pain points (and match your products as the solution), how they find you (your sales funnel), how they navigate your website, and other aspects. Don’t just stop at demographics but also get into psychographics and try to understand why they buy from you. The goal is to ultimately be a step ahead of any potential friction points and ensure a great customer experience.

2. Create Compelling Branding and Product Marketing Material

Just about every psychological, anthropological, and relevant marketing research study will tell you that human beings are visual beings, wired to respond to images more than anything else. 

Remember that video ad, social media post, or text on your timeline that made you instantly pause your scrolling? Visuals are integral parts of online marketing, particularly when coupled with great copy. The key challenge, however, is grabbing your shoppers attention online. 

With so much content competing for your potential shoppers’ attention online, you practically have a flashing moment to stop a potential shopper on their tracks to look at your product offering. To generate more traffic to your store, more leads, and ultimately more sales, create visually compelling and eye-catching branding and marketing materials for your website, your ads, and social media posts.

The right branding and marketing material will entice potential shoppers, generate leads, and help make your store more publicly known. In the past, businesses relied on printed material such as flyers and brochures, all of which required direct contact with potential customers. But the digital world has opened endless opportunities and you can reach as many shoppers as you want without needing face-to-face interactions.

3. Monitor & Optimize Marketing Campaigns Across All Channels

When it comes to eCommerce marketing, you will always have to meet your potential shoppers where they are. Therefore, you’ll not only have to determine the right marketing channels but also optimize and track your marketing campaigns. 

This is absolutely critical for two reasons:

Monitoring your marketing campaigns gives you live or real-time feedback which you can use to pivot or adjust your tactics rather than having to go through a potentially wasteful marketing cycle.

For instance, if you are running a 6-month marketing campaign that gives you real-time data every day or week, you can collect enough data within, say, a month, and decide if you need to adjust or overhaul your plan.

The data and metrics you collect will allow you to more accurately determine your customer acquisition costs. You’ll be able to determine marketing attribution and ultimately, which channels and activities give you the most ROI.

Your marketing channels include, but aren’t limited to:

• Email and text messaging campaigns
• Social media pages
• SEO campaigns (content creation)
• Influencer marketing
• Your website
• In-store merchandising
• Ad campaigns

While creating your marketing campaign, think of it as a marathon, but a unique one that also comprises a series of short sprints. Online ad campaigns and influencer marketing would fall into the short-sprints category since they’ll give you a short term boost in traffic and engagement. 

4. Offer Unmatched Customer Service

Customer service takes an enormous amount of time, but it’s often worth every minute. In dropshipping, the manufacturer or supplier will never have direct interaction with the consumer. This is entirely your job and also one of the best ways to differentiate your eCommerce store from the competition.

A great customer service experience need not be complicated and can be as simple as: 

• providing super quick responses to enquiries, 
• dealing swiftly with returns or botched orders, 
• providing quick and easy checkout experiences,
• providing discounts and incentives,
• being friendly and professional at all times,
• ensuring your store is mobile-friendly

Other tactics that can deliver a great shopping experience include cross-selling and upselling, both of which will also boost your sales.

Ready to Grow Your Dropshipping Business?

Now that you are equipped with practical tips, it’s time to roll up your sleeves and turn your dropshipping business into a profitable venture. One other way to accelerate your growth is to use Sell The Trend. 

Due to its vast dropshipping experience and expertise, Sell The Trend’s dropshipping software will allow you to be “as hands-on or as hands-off” with your store as you like. There’s virtually no limit to what it can do for your store, not least of which is to take the humdrum everyday activities off your hands so you can focus on crucial areas of your dropshipping business. 

Sell The Trend’s all-in-one dropshipping platform takes the legwork out of product research with AI-powered Product Explorer that constantly analyzes competition and market trends. You can instantly discover millions of products from more than 80 eCommerce niches, and easily add them to your store through its 1-Click Push-To-Store feature.

It’s worth pointing out that Sell The Trend goes beyond store management and also provides other features that can quickly scale your dropshipping business, including:

• Access to a huge database of nearly 1,200 trusted and verified dropshipping suppliers
• A  one-click product importer and automated order fulfillment to ensure you never miss an order
• A full suite of dropshipping marketing tools 
• Store intelligence and product research feature so you can stay updated with what your competitors are selling and how they price their products

A Success Academy where you can learn the most advanced dropshipping techniques and stay ahead of your competition.